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Take a look outside,
you will find a new bright and a colorful view.
Outsight is a project about a local book store in the neighborhood during pandemic. I have noticed how the spiral structure is fitted with textured walls with open “windows”. A visual identity is created by the potential format of curating the staircase for art exhibition. Looking through each “window” will find one art work. The environment inside the wall would be set in dark, while the light go through the “windows.” Through going up in the staircase, the more art work is presented. A visual identity booklet is created based on the imagined curation.
![](https://freight.cargo.site/t/original/i/ed6ba9e40d1d76978d72cc79635eab79595f43fadfc08af459f4a7d9bf3dedec/Outsight-Identity-Book-1.jpg)
![](https://freight.cargo.site/t/original/i/6b0f4ecbdda34b9f2560b66e32ccfadc6af9425c59fcce51ee8218238f4a342b/Outsight-Identity-Book-14.jpg)
![](https://freight.cargo.site/t/original/i/077443cb55c0c593e44fc6d3c71dc25836658dd26aa18d9c07a2fe65b7c0d3cc/Outsight-Identity-Book-2.jpg)
![](https://freight.cargo.site/t/original/i/45ff9e98e119c0a0bc5bf06e8881002977963b7aba926ae91bd41f4ba3812c4e/Outsight-Identity-Book-16.jpg)
![](https://freight.cargo.site/t/original/i/d85c26bf06bef632999f7f92a7a13038688fa95cf2803fe0c80a4e8e158e219c/Outsight-Identity-Book-22.jpg)
![](https://freight.cargo.site/t/original/i/b6d9e4523fcb217381be0553d48517cc96ff1fd833790dde105f61d7d4eb1c07/Outsight-Identity-Book-23.jpg)
![](https://freight.cargo.site/t/original/i/e37683168bc49554d4e262dffb1a9ca5245cff50c314add87f27b68f8ccaff92/Outsight-Identity-Book-24.jpg)
![](https://freight.cargo.site/t/original/i/76fc29854cfbd44150ede12591312d150997833ec698a3977ce01aec9625c9c2/Outsight-Identity-Book-19.jpg)
![](https://freight.cargo.site/t/original/i/8df2992bdebb2bece1d510676f9554aaab6d03e7dee5c64632b8595d0204cca8/Outsight-Identity-Book-25.jpg)
![](https://freight.cargo.site/t/original/i/acedf8a5d974891788910637610e1857b1192651fe7e83bdf86442c641f2cb24/Outsight-Identity-Book-112.jpg)
![](https://freight.cargo.site/t/original/i/4d3c110509c6972113b504cf74ea45451feedbe4e4db79e45c5dbe78701e5964/Outsight-Identity-Book-26.jpg)
![](https://freight.cargo.site/t/original/i/0cbe9d177b102173873f3bfd356652ecc938fd1cd6719ec085841a5aee16d7f2/Outsight-Identity-Book-27.jpg)
![](https://freight.cargo.site/t/original/i/f476e3e0e27e5b674e67095b9a08cfaace75a85e4ba3fd3adc950b486dffbbff/Outsight-Identity-Book-115.jpg)
![](https://freight.cargo.site/t/original/i/80e3ab6ad39c41fd209a85e420d59d0c432a0f8efc29863b46a82a0f340df51b/Outsight-Identity-Book-28.jpg)
![](https://freight.cargo.site/t/original/i/df99c7374006565712f06401451e3e4b2f72ceb56a762c65aa6d34976a8c7928/Outsight-Identity-Book-29.jpg)
![](https://freight.cargo.site/t/original/i/92998178e1328f385fdf5416520529519d9d4b1630ad2caa2ed467e4b607f0bb/Outsight-Identity-Book-210.jpg)
![](https://freight.cargo.site/t/original/i/46e46250fee03c81d1382be5666881a758fe1f1407a47d76c646bd780098320f/Outsight-Identity-Book-211.jpg)
![](https://freight.cargo.site/t/original/i/4f03f6a113b18722132b35fc446bb5d1f375a8d71c40ee3d44edbaeea8a5f153/Outsight-Identity-Book-212.jpg)
![](https://freight.cargo.site/t/original/i/8340970f6d4bc86b91dfcd9d253d41516bf6eb5d6ef66f48aeeed16be1cbe54c/Horizontal_Book_Mockup_4.png)
![](https://freight.cargo.site/t/original/i/60337ff4cee8d3bc8015eaf62c5583418881ea39ea06d2aa59ebbdae3e29a0d5/Horizontal_Book_Mockup_5.png)
![](https://freight.cargo.site/t/original/i/d0dfa587512abc9edf3fdfaa435d603b7348251010b3920b8dbd5110691bf7c8/36.png)